CHALLENGE
Development of stationary well-known brands on Amazon and Co.
The Brauns Heitmann brands simplicol, Impregnol, Impresan and Heitmann enjoy a high level of brand awareness among consumers from stationary trade such as drugstore or supermarket chains. As part of the cooperation with eBazaaris, this success also had to be transferred to online marketplaces such as Amazon in Germany and Europe.
Strengthen your appearance and awareness on Amazon
Protect brand online
and maintain
Sell Europe-wide as a seller and vendor
PROCEED
Development and implementation of a marketplace e-commerce strategy
Development of an in-depth brand and product understanding
Analysis of relevant categories and identification of possible opportunities and risks in the context of competing products
Identification of relevant keywords and SEO-optimized processing of all listings
Amazon Pan-EU
Development of product bundles for control
of cross- and upselling measures as well as
prices and margins
Development of A+ content and brand stores to explain the product application and
Prevention of returns
Control of sales support
Campaigns based on Amazon Advertising
Ongoing management of seller and vendor accounts with brand-oriented management of shopping events, ratings and reviews
Results
BSR at all
Hero products
#1
customer interactions
per month
>30,000
%YoY revenue growth
in the first 12 months
+500
SEO optimized SKUs
on Amazon EU
>400
100% satisfaction
"The eBazaaris team has been supporting us successfully for several years in setting up our European Amazon activities.
From strategy development to operational implementation, eBazaaris have consistently developed and expanded our internal competencies thanks to their deep understanding of brand development and e-commerce. We can wholeheartedly recommend the eBazaaris team!”
Paul Drewes, Marketing Director, Brauns Heitmann GmbH & Co. KG
